PAST
WORKS
SmartNews 2.0
Feed, social & Community
No more a boring news-delivery-only app. Fast know what happened to the world when you're away. Also, connect people through news and opinion and reaction discussion.
SmartNews
Sports Live & News
A easy-to-access live news feature for sports fans to be kept updates of their teams. 178% increase on DAU, yet 25% cost reduce. (baseball, soccer, basketball to start)
Facebook (Meta)
Split Payment
Connect people with payments. Split bills and pay between your friends easily on Messenger, WhatsApp and other chat services. 5M new users in 1st week.
Brex
Empower & 2B onboarding
AI-powered automative and efficient experience of finiancial setup & management for mid-size companies. I led design budget, accounting, team (HRIS) and onboarding experience.
Demoed and eventually signed Coinbase and Doordash.
Google
Play Pass
A subscription service allowing users to use certain paid apps with a $5 monthly fee. Design feed and recommendation logic; Launched it to NA
NAVI
The E-sports fashion and perk startup led design by me. Designed and produce limited collebration perks from 0 to delivery, well communicating with factories. Revenue hits 100k USD in 2 weeks.
EDG x FNC
E-sports World Champion collection
The E-sports fashion and perk startup led design by me. Designed and produce limited collebration perks from 0 to delivery, well communicating with factories. Revenue hits 130k USD in 2 weeks.